What is Branding? “A brand is a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers” (American Marketing Association). So, what does it mean? It’s how you set yourself apart from the crowd and how people see you.  Target Bulls-eye and you think of […]

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I had a video playing and was only half paying attention when something he said struck a chord with me.  He said, “Fear ~ don’t let it close you off in your box.” I even played that part again!  I kept thinking about that all day and how I have let some of my fears […]

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The Box

I’ve been thinking a great deal about “expanding my box”.  What did I need to do to grow my comfort zone and not feel the need to go back to where I felt the most content? Every box starts with the bottom and the 4 sides.  The bottom is my comfort zone or my starting […]

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